The Reed Financial Group Team

Gary W. Reed

President & Founder

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Gary began his career in the financial services industry in 1979. Gary formed Reed Financial Group with the simple concept of always doing the right thing and a vision to create an investment company that provides clients with security, value, and peace of mind in retirement. Gary holds a Life, Accident & Sickness license in the state of Georgia and holds insurance licenses in all 50 states. He is an Ed Slott Master Elite IRA Advisor and appeared in the forward of nationally renowned Ed Slott's book, "The IRA Tax Bomb and How to Diffuse It."

Click here to learn more about Gary Reed.


April Reed Crews

CEO, Financial Advisor

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April Reed Crews is the CEO of Reed Financial Group, and as an Investment Advisor Representative, she has a legal fiduciary responsibility to act in the best interests of her clients. She holds a Life, Accident and Sickness License and gained her status as an IAR by passing the extensive Series 65 securities examination.

April is one of only 300 advisors in the nation to earn the designation of Ed Slott Master Elite IRA Advisor. Additionally, April is one of only 550 advisors nationwide to achieve the National Social Security Advisor Certification.

To learn more about April, click here or connect with her on LinkedIn.


Daniel G. Crews

Chief Operations Officer, Financial Advisor

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Daniel graduated from the Georgia Institute of Technology with Honors in 2007, and he joined the Reed Financial Group family in 2011. His extensive knowledge in technology and analytics make him an invaluable resource as COO and in day to day operations of Reed Financial Group. 

Daniel conducts client reviews and specializes in creating client reports, analyzing research providers, and he offers reporting software that allows clients to create customized spending and budget reports and balance sheets. Daniel enjoys conducting extensive research and analysis to optimize clients' portfolios and to provide solutions specific to their goals and needs.

Outside of the office, Daniel enjoys golfing, watching football, Braves baseball, and spending time with friends and family.

Abby Reed

Vice President, Financial Advisor

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Abby, Vice President of Reed Financial Group, is an Investment Advisor Representative, holds a Finance degree from Kennesaw State University and has a Life, Accident, and Health Insurance license. As an Investment Advisor Representative, she has a legal fiduciary responsibility to act in the best interests of her clients. She works closely with her clients to design customized solutions for the unique challenges and goals they have. Abby believes that security in retirement comes when you have a financial plan that you understand, and she takes the time to give you all the information and critical facts you need to make a well informed decision that is in your best interest.


Nanette Jacobs

Executive Assistant

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Nanette has worked in the Suwanee office as Gary's assistant since 2009. She handles day to day operations and client requests, and she has an exemplary positive attitude, work ethic and dedication to her job and our clients.

With more than 20 years of experience in Customer Service and as an Executive Assistant, Nanette provides a critical level of organization and structure to a very busy office. Nanette loves working with clients and the relationships that she has formed with them over the years.

Nanette enjoys camping with her husband David, and four dogs, and enjoys gardening, crafting, and has a passion for animals who always find their way to her home.

Jennifer Alton

Client Services Manager

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Jennifer has been a member of the Reed Financial Group family since 2011, when she began as an Administrative Assistant. Jennifer's role in client services has continued to expand over the years, and she holds a Life, Accident & Sickness license, and passed the Series 65 Uniform Investment Adviser Law Exam in February of 2015, making her an Investment Advisor Representative.

Jennifer excels at maintaining an extremely high level of accuracy and efficiency in servicing client accounts, processing client income and transaction requests, and runs day to day operations for the Snellville office. She thoroughly enjoys interacting with clients on a daily basis, and helping clients feel like part of the Reed Financial Group family. She enjoys spending time with friends and family, watching college football, reading and cooking.